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ISBN : 978-93-6087-150-5

Category : Non Fiction

Catalogue : Economic Finance and Business Management

ID : SB21749

MASTERING MSME MANAGEMENT - A CEO’S GUIDE TO MANAGE A MANUFACTURING INDUSTRY SUCCESSSULLY

NA

Rajendra Prasad Dhanuka

Paperback

600.00

e Book

300.00

Pages : 217

Language : English

PAPERBACK Price : 600.00

About Book

In today’s rapidly changing business environment, CEOs and leaders of manufacturing MSMEs face mounting challenges — from financial constraints and technological shifts to workforce dynamics and competitive pressures. This book is a practical, insightful, and comprehensive guide crafted specifically for those at the helm of small and medium manufacturing enterprises. Drawing on over five decades of leadership experience, the Author here offers a hands-on manual that blends strategic thinking with operational execution. From setting a clear vision and streamlining operations with Lean principles to mastering financial management, building resilient supply chains, and fostering innovation, this book empowers CEOs with the tools they need to lead confidently and effectively. Inside, you'll discover (1) Proven strategies for profitability, growth, and sustainability (2 ) Real-world insights on leadership, decision-making, and team-building (3) Step-by-step guidance on budgeting, funding, and cash flow management (4) Best practices for digital transformation, marketing, and customer engagement (5) A practical CEO Dashboard with KPIs and metrics for continuous improvement. Whether you're a seasoned executive or an aspiring entrepreneur, Mastering MSME Management is your go-to guide for transforming challenges into opportunities — and steering your manufacturing MSME toward long-term success. Lead with purpose. Operate with precision. Grow with confidence.


About Author

Mr Rajendra prasad Dhanuka is a Graduate in Electrical Engineering (1971). He served various big industries of India for more than 50 years. Mr Dhanuka held senior positions in corporate world as senior President or as an advisor. He had conducted various classes in general public as well as for the corporate world in India and abroad. He has also authored the following books: • FORGIVENESS – A PATH TO FREEDOM • HOW TO STUDY – MASTERING EXAM SUCCESS • HOW TO DEAL WITH STRESS AND ANXIETY IN EVERYDAY LIFE • SUCCESSION PLANNING – IN SELECTING A LEADER OF A FAMILY-OWNED BUSINESS IN INDIAN CONTEXT • BALANCING DREAMS AND DUTY- THE UNTOLD RESPONSIBILITY OF THE NEXT GENERATION.

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